McDonald’s Canada is introducing a pop culture sensation to its restaurants this summer.
Starting today, Canadians can get their hands on the new Squishmallows McFlurry, made with smooth vanilla soft serve blended with pink popping candy and blueberry-flavored syrup. Squishmallows collectors of all ages can also snag a version of the soft and loveable plush toy in Happy Meals for a limited time.
The latest addition to the McFlurry lineup is available in both regular and snack sizes. It comes after McDonald’s Canada’s launch of limited-edition McFlurry flavors Confetti Cookie Dough and Caramel Popcorn.
“We took inspiration from the vibrant and fun spirit of the Squishmallows when developing the new McFlurry and looked to bring that to life with a colorful and unique flavor combination,” says Chef Jeff Anderson, the Culinary Innovation Lead at McDonald’s Canada. “The result is a delightful sensory experience for our guests with unconventional ingredients that complement each other, like the pink popping candy and the sweet, fruity blueberry-flavored syrup.”
For Squishmallows fans, an exclusive lineup of 10 music-themed Squishmallows toys, each with its own name and unique look, will be offered in specially-themed Squishmallows Happy Meal boxes while supplies last. These boxes will have a scannable code to bring each of the characters’ personalities to life with a three-song playlist.
“In partnering with McDonald’s Canada we are able to bring fans an interactive 360-degree Squishmallows experience which includes the Squishmallows MCFlurry, exclusive digital playlists, and special edition Squishmallows,” says Gerhard Runken, the Senior Vice President of Brand & Marketing at Jazwares. “Happy Meals have featured so many iconic brands throughout the years, and this is a tremendous milestone for Squishmallows as we join forces with Macdonald’s, a brand that is trusted and recognized across the world and loved by Canada coast to coast.”
