For decades, anime movies and series have made their way across the world to the U.S., growing with increasing popularity among kids, tweens, and teens. With multiple industry groups, including The American Specialty Toy Retailing Association (ASTRA), naming anime as one of the big toy trends of the year, toy makers of all sorts are getting in on the fun. We’ve rounded up 11 licensed toys and games featuring kid-favorite anime series, including One Piece, My Hero Academia, Naruto, and more.
MONOPOLY: ONE PIECE
This version of the classic board game groups players into three teams — the Factory Destruction & Samurai Rescue Team, the Caesar Delivery Team, and the Thousand Sunny Guard Team — and features characters from One Piece as properties.
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NARUTO FIGURES WAVE 3
The latest collection of Naruto-inspired Playmobil figures includes 12 new characters to collect, including Madara Sage of the Six Paths Mode (pictured), Kankuro, Hashirama, and more.
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CLUB MOCCHI- MOCCHI- TOKYO REVENGERS PLUSH
Based on Tokyo Revengers, this plush collection features characters like Manjiro Samo and Takemichi (pictured) lying on their stomachs to sleep.
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YU-GI-OH! HARPIE LADY
Fans can summon this fearsome creature into their Dueling Arena with a 1 in 6 chance of finding find the metallic Chase version (pictured). Each figure stands approximately 4.1 inches tall.
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GUND GUDETAMA SOY SAUCE PLUSH
This 5-inch plush features Sanrio’s Gudetama laying on his egg drinking from a bottle of soy sauce.
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SAITAMA – ONE PUNCH MAN
Collectors can bring the unstoppable power of Saitama into their lives with this 6.3-inch-tall PVC One Punch Man figure.
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AVATAR: THE LAST AIRBENDER SHASHIBO
Fun In Motion’s iconic puzzle cubes are headed to the world of Avatar: The Last Airbender. Kids can bend, twist, and manipulate this puzzle cube into a variety of shapes.
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MY HERO ACADEMIA FIGURES
These collectibles inspired by My Hero Academia feature signature Youtooz eyes and themed packaging. The latest wave of figures includes Tenya Iida (pictured), Eijiro Kirishima, Fumikage Tokoyami, and more.
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GASHAPON BLIND PACKS
Anime characters are going mini. These mystery-packed surprise toys feature figures of fan-favorite characters from My Hero Academia, Demon Slayer, and Dragon Ball in action poses.
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CHAINSAW MAN 3D FOAM BAG CLIPS
Kids can collect Chainsaw Man characters in this range of 2-inch-tall 3D figural bag clips. Available in 24-count retail counter displays.
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SPY X FAMILY DZNR
Kids and collectors can delve into the clandestine world of espionage with these limited-edition plushes that capture the essence of the characters from the hit manga series.
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A version of this feature was originally published in The Toy Book’s 2024 Licensing & Entertainment Issue. Click here to read the full issue! Want to receive The Toy Book in print? Click here for subscription options!
