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Bunnies By The Bay Unveils Brand New Product Line

-1Bunnies By The Bay debuts its new Blossom and Skipit products from the Glad Dreams collection. This marks the company’s first collection of soft books and wooden toys, which will be available during fall of this year. The new line of Blossom and Skipit Busy Toys includes a Blossom themed soft book, rattle, and pull toy, as well as a Skipit themed soft book, rattle, and pull toy.

Kids Preferred, one of the world’s largest manufacturers of plush toys and gifts, recently added Bunnies By The Bay to its growing collection of offerings for babies, toddlers, and kids.

Cloud b Introduces Nighty Night Owl

Cloud b, the creators of the Twilight Turtle and Sleep Sheep products developed to help children sleep, added a new character to their collection of sound soothing plush. The Nighty Night Owl-Smart Sensor is a sleep-inducing cuddly owl that features the Cloud b smart sensor technology.

Just like the newest version of Sleep Sheep-Smart Sensor, Nighty Night Owl-Smart Sensor responds when the baby vocalizes. When the baby awakes in the middle of the night crying, this product restarts its soothing soft sounds of nature or the reassuring sound of a mother’s heartbeat with a sound activated sensor. It’s the perfect companion for a calm and restful night for both baby and parents.

Silver Dolphin Teams Up with Play-Doh for Two New Board Books

playdohanimalsSilver Dolphin unveils two new board books, My First 100 Words and My First 100 Words: Animals, both featuring illustrations made by clay artists using the Play-Doh brand. Each title features 100 words that help kids to develop early vocabulary and sets them on the path to literacy. My First 100 Words covers a large cross-section of commonly used and seen objects, ranging from animals to nature, vehicles, and food. My First 100 Words: Animals features everything from bugs and butterflies to lemurs and lions. Both titles are specially designed so that each item is pictured within a scene, and as a solo picture with a word label next to it.

VTech Introduces InnoTab 3S

VTech InnoTab 3S_BlueVTech, introduces the InnoTab 3S for kids ages 3 to 9. The InnoTab 3S, the next generation of one of the first children’s learning tablets with Wi-Fi, features VTech Kid Connect—an exclusive communication app that allows kids to be connected with their parents and friends through both tablet-to-mobile and tablet-to-tablet communication, a rechargeable battery pack with AC adapter, and a kid-safe web browser. In addition, access to VTech’s Learning Lodge app store—home to a plethora of downloadable content and curriculum for purchase—and 20 free apps provides kids with a bright start on their learning journey. The InnoTab 3S is now available for pre-order on www.vtechkids.com, Amazon.com, Target.com, Toysrus.com, and Walmart.com.

With VTech Kid Connect, kids can use their InnoTab 3S to send text messages and animated stickers to parents’ smartphones. In return, parents can send text messages and stickers to their child’s InnoTab 3S. VTech Kid Connect gives kids the ability to emulate their parents, allowing them to feel like they are part of the text messaging trend, but from a kid-safe, kid-friendly tablet. In addition, kids can stay connected to their friends and siblings with tablet-to-tablet communication, sending messages safely between two InnoTab 3S tablets from the next room or from across the country. A value-packed Deluxe Apps Package with Premium Kid Connect will be available in the fall (sold separately), including more enhanced features, allowing kids and parents to send each other personalized voice messages, photos, and drawings, in addition to texts and animated stickers. Read More…

Hasbro Showcases Pop-Culture Brands at Comic-Con

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Hasbro returns to Comic-Con International in San Diego to showcase its pop-culture brands, including TransformersMy Little PonyKre-O, and G.I. Joe, as well as licensed toy lines for Angry Birds Star WarsMarvelStar Wars, and Star Trek. Hasbro will celebrate its popular brands and characters with a lineup of panels, autograph sessions, special edition toys, giveaways, and more.

Fans will also be able to experience the Telepods platform, a fully-integrated play experience for the mobile generation that “teleports” physical characters into digital gaming and app experiences. The Telepods line will be released this fall, and will be fully integrated into the new Angry Birds Star Wars II app, from Rovio Entertainment and Lucasfilm. The Telepods line uses new technology to allow kids to play in two ways—in the physical space, and through integration into top-tier apps. Read More…

COMMENTARY: Legends of Chima: More Than Just a Toy

locLego’s Legends of Chima was first introduced as a series of play sets featuring classic Lego designs similar to Lego’s Ninjago. However, the toy has branched out beyond action figures with a new TV series bearing the same name. Cartoon Network has started airing weekly episodes of the series, and before the show is ruled out as just another form of advertising for Lego toys, it’s worth a closer look.

Prior to actually watching, I was a little wary. I was never really a big fan of Lego toys, and the cartoons were even less appealing to me. My justification was that the hands on their characters were shaped like a “c.” I always found myself asking, “Where are their fingers?” Needless to say, I was skeptical when the 6-year-old I babysit insisted we watch the premiere. I was expecting another feel-good show with a few laughs here and there, and was pleasantly surprised at what I saw.

The show is an animated series made in the same vein as most children’s cartoons, with a charismatic hero. Legends of Chima, however, follows a group of animals at war in the land of Chima, and the hero at the center of it all is a lion name Laval. Laval is the prince of the Lion Tribe, who suddenly finds himself and his tribe at war with his best-friend-turned-enemy, Cragger, and his Crocodile Tribe.laval

The plot sounds simple enough, but the show also explores heavy themes such as conspiracy, emotional manipulation, and prejudice. These are, of course, introduced at an age-appropriate level, but teach a message nonetheless. At the end of each episode, kids are taught important lessons, such as being altruistic, compassionate, honest, and merciful.

The issue between Cragger and Laval stems from Cragger’s misuse of Chi. Chi is an energy source that randomly appeared in the distant past. Different groups of animals drank from the mystical pool of Chi and evolved to be smarter forms of their predecessors, and now walk on two feet. A caveat however is that an animal from each tribe did not drink from the pool, and therefore remained “pure.” It is said that these legendary animals will return to Chima one day when they are needed.

Every tribe is given Chi, even if the lions who guard the Chi don’t agree with their views (another important lesson). In spite of this, rather than waiting until his coming of age ceremony to get his Chi, Cragger tricks Laval into showing him the Chi pool, and proceeds to use it, even though he’s not ready. This leads to negative consequences, and ultimately war between the lions and crocodiles and their allies.

Besides the interesting storyline, Legends of Chima also offers laughs characteristic of any clever children’s show. Laval doesn’t just defeat his foes, but does so with witty banter that even adults can appreciate. The show is aesthetically pleasing, and well crafted, making way for beautifully designed toys kids will no doubt want to play with.

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For more commentary from Abby, check back often. Views expressed in this column are solely those of the author and do not necessarily reflect the views of The Toy Book as a whole. We hope that you will share your comments and feedback below. Until next time!

D3 Publisher Debuts Turbo: Super Stunt Squad Video Game

turbo-super-stunt-squad-400D3Publisher debuted Turbo: Super Stunt Squad, a new action game that features the characters from the upcoming DreamWorks Animation  film, Turbo, set to hit theaters July 17. Each playable character has its own signature street style and skills including jumps, drifts, slides, flip, and other super stunt moves. Key features of the game include multiple upgrade and unlock abilities, and larger than life courses, all of which vary depending on the game console used. Turbo: Super Stunt Squad is available for Wii, Wii U, Nintendo 3DS, Nintendo DS, Xbox 360, and PlayStation 3 entertainment systems.

Gaby Borges Named New Kidz Bop Spokesperson

kidzbopUnivision Communications Inc. and Kidz Bop have teamed up to support the July 16 release of Kidz Bop 24. Tween sensation and Univision correspondent, Gaby Borges, is the new spokesperson for Kidz Bop’s first Spanish-language campaign. The 14-year-old singer, actor, and dancer is also participating in Kidz Bop’s annual Kidz Star USA Talent Search as a special ambassador to encourage aspiring young Hispanic performers to audition for their chance to win an RCA Records recording contract.

The release of Kidz Bop 24 is also timed to coincide with Kidz Bop’s annual Kidz Star USA Talent Search, the premier talent competition for kids 15 and under. This summer, Kidz Bop has partnered with Six Flags for the Official Kidz Star USA Live Audition Tour, hitting 10 theme parks across the country.

Virtual Piggy Partners With Innovation First For E-commerce Platform

Virtual Piggy, Inc. has integrated its youth-friendly payment system to Innovation First International, the company behind Hexbug Micro Robotic Creatures and Vex Robotics product lines. Hexbug products are available in more than 4,000 outlets globally including Walmart, Target, Toys “R” Us, RadioShack, and other mass and specialty retailers.

Virtual Piggy is integrated directly into Innovation First International’s Hexbug e-commerce platform to allow direct online and mobile purchases. Virtual Piggy has a standard interface to eBay’s Magento e-commerce platform, which facilitates a simple and rapid integration.

MBE Releases Despicable Me 2 Toys in India

Despicable Me 2 Toy RangeMy Baby Excels (MBE), along with Thinkway Toys, released a new line of toys in India, based on the characters of Despicable Me 2. The toy range includes interactive figures like Gru, Agnes, and the yellow minions Stuart and Dave. All the toys are suitable for kids ages 4 and up, and are available at leading retail stores like Hamley’s, Landmark, Shopper Stop, Lifestyle among others as well as on the leading E-commerce websites like Flipkart.com

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