Family-owned toy and game company Goliath has revealed the Power Saber, a new toy saber that will debut at retail later this month. The Power Saber automatically extends fully and retracts, making it the first toy saber with this feature. The launch accompanies Goliath’s desire to grow in the global toy and game industry.
The Power Saber ($59.99) will be available in two colors — red and green — and is designed for kids ages 6 and up. It extends to 90 centimeters and features motion-based SFX, such as an in-hilt LED and flash-on clash features. The toy saber can withstand active play, and kids can utilize the belt clip between battles or display the saber on the included stand.
“As we continue to execute our strategy to become a toy powerhouse, we are beyond excited to launch Power Saber,” says Brian Weiss, President of Goliath North America, Global Head of Toys. “Having a saber with the ability to fully extend and retract is an innovation that is truly magical and has been impossible until now. After multiple patents and years of development, we are ready to share the most innovative saber technology and unite the saber world — enjoy!”
The Power Saber will be available at retailers including Amazon, Walmart, and Target on July 21. Additionally, it will debut at an exclusive party hosted by Den of Geeks ahead of Comic-Con International: San Diego (SDCC) on July 25.
