Pet products featuring favorite franchises are coming, thanks to new partnerships with Jazwares Pets.
Jazwares, well-known for the Squishmallows plush brand, has inked a deal with Disney and The Pokémon Co. International for a new range of pet products. Jazwares already has several pet offerings under its Jazwares Pets brand and is readily expanding further with additional licensing partners.
At Jazwares Pets, we’re all about creating shared experiences between pet owners and their furbabies. Whether based on nostalgia or the latest in pop culture trends, the key is storytelling and always creating a connection between consumers and the brands they love."
Pokémon will be the first of the two partners to see its products released, with a limited distribution in the Fall of 2024. The Pokémon range — including beds, plush toys, fetch toys, walking gear, pet apparel, and cat items — will have its full launch the spring of 2025. The products will be available in North America as well as EMEA.
The new Disney pet offerings will feature Disney Classics, Pixar, Lucasfilm, and more. The line will launch the spring of 2025 in the U.S. and Canada, with products including character beds, wearables, and plush toys.
Though Jazwares Pets’ newest offerings won’t be available until next year, Jazwares will be previewing its pet products featuring franchises such as Hello Kitty and Friends and Squishmallows at this year’s Global Pet Expo, running from March 20-22 in Orlando, Florida. The Jazwares Pets booth (No. 1804) also offers guests the chance to see upcoming active play, plush, and lifestyle products.
Products already offered by Jazwares Pets include pet beds, squeaky plush toys, and a Wham-O pet toys collection. The Wham-O toys from Jazwares were launched back in 2022, following a licensing deal with Anjar & Becker Associates and Wham-O.
