Konami Cross Media NY has entered into two new publishing deals for the Yu-Gi-Oh! brand. Landoll Publishing and Nelson Publishing will both release new Yu-Gi-Oh! books.
Landoll Publishing has partnered with Konami for an array of Yu-Gi-Oh!-inspired books and other products, including coloring books, storybooks, sticker books, puzzle books, and educational activity books.
“Yu-Gi-Oh! — with an expanding global presence on so many platforms — is well poised to attract a Gen Alpha demographic to Landoll Publishing’s products,” says Jennifer Coleman, Konami Cross Media NY’s Vice President of Licensing and Marketing.
“Yu-Gi-Oh! provides us with a limitless number of innovative characters and monsters which can be incorporated into a wide array of activity, coloring, and sticker books,” says Jennifer Denn, Landoll Publishing’s General Manager.
The partnership with Nelson Publishing will see the launch of German-language editions of The Official Yu-Gi-Oh! Guidebook, releasing at the end of this year, and The Art of the Cards coffee table book, published under Carlsen Publishing House and releasing next year.
Nelson Publishing has a demonstrated passion for children’s publishing, as evidenced by its work with such franchises as Harry Potter, Tintin, Son Goku, Peanuts, and Naruto.
Thorben Thoosen at Nelson Publishing is confident the partnership will prove fruitful, citing Germany’s “strong fan base” for the Yu-Gi-Oh! brand.
The Yu-Gi-Oh! trading card game is popular among kid and adult fans alike. The brand has gone far beyond just trading cards, with multiple animated series, video games, and product collaborations.
Konami Media NY is located at Booth No. Q192 at Licensing Expo, running from May 21-23 at the Mandalay Bay Convention Center in Las Vegas.
Licensing Expo attendees can visit The Toy Book and The Pop Insider in Booth. No. G234 to pick up copies of our new issues — while supplies last — and discuss opportunities with our brands.
