Animal Crossing is crossing over to the LEGO world for the first time.
The popular video game series from Nintendo is the inspiration for five new LEGO play experiences. These sets will allow builders ages 6 and up to explore the world and characters from the video games and play out different stories in the brick-built landscape.
The Julian’s Birthday Party set ($14.99) allows builders to celebrate with Julian, share cupcakes, and open presents. The Bunnie’s Outdoor Activities set ($19.99) allows outdoor enthusiasts to roleplay setting up a tent, roasting marshmallows, or using the vaulting pole to jump across the water and grab the shovel or other recognizable tools from the video game. Kapp’n’s Island Boat Tour ($29.99) gives fans the opportunity to board the boat and explore another island with Kapp’n and Marshal. Builders can also go on an adventure to search for coconuts and bamboo, discover wildlife, hermit crabs, and fish or simply hang out and enjoy the fire.
The Isabelle’s House Visit set ($39.99) allows builders to get creative and help Isabelle and Fauna customize Fauna’s house and enjoy activities such as opening the balloon present, crafting tools, or picking fruits and flowers. Lastly, Nook’s Cranny & Rosie’s House ($74.99) gives builders two locations where they can roleplay stocking up Nook’s Cranny shop or go to Rosie’s house for freshly baked cookies.
“To us, Animal Crossing is all about creativity and roleplay, so bringing that to life in physical form using LEGO bricks and creating new minifigures has been fun for the team,” says Simon Kent, Creative Lead and Design Director at The LEGO Group. “One of the challenges was to make sure that customization of the sets was simple so builders could experience the freedom they have in the game. Additionally, creating the minifigures to make sure they were accurately representing the characters in the video games was very important to us. We look forward to giving kids the opportunity to play with their favorite characters from Animal Crossing.”
The sets have been developed to easily fit together and offer a high level of customization. For example, it’s possible to switch elements between buildings such as window frames with one simple click. All of the sets can be adapted, mixed, and changed, enabling builders to create their own worlds.
“The Animal Crossing video game series is about creating a world where you freely build the life you want, and now with LEGO bricks, you can build that world with your own hands in the real world too,” says Aya Kyogoku, Game Producer of Nintendo. “Putting the sets together is only the beginning. Kids can use the furniture, plants, and more included with each set to customize them or even combine multiple sets to create their own village. There are so many different ways kids will be able to express their creativity based on what they like, which can evolve as they grow. We hope that the world of Animal Crossing and its characters, now also in the form of LEGO bricks, can bring smiles to people’s faces by being a part of their day-to-day lives.”
The all-new LEGO Animal Crossing sets will be available globally via LEGO stores, retailers, and lego.com starting on March 1, 2024.