This summer, kids can express their creativity and fashion-design skills with Hasbro and Mattel’s new Play-Doh Barbie collection.
The line, which launches in June, will include Barbie dolls, Play-Doh fashion-making tools, new Play-Doh patterns, and more. It also features a playset that doubles as a runway and design studio.
The Play-Doh Barbie Designer Fashion Show Playset includes a 2-in-1 runway and design studio, Play-Doh pattern sheets that mirror fabric, and tools (like a ruffle maker and faux fur roller) for kids to create Play-Doh fashion pieces.
Families can create additional wardrobe pieces with the Play-Doh Barbie Designer Pattern Packs. These packs include various Play-Doh compounds that little ones can use to make outfits. They feature patterns with gems, pearls, celestial icons, flowers, and more.
The Play-Doh Barbie Designer Dolls Assortment will also launch this summer. There are four sets, and each one includes a different doll, Play-Doh pattern, and tool to supplement the designs. Kids can create iconic looks using the Fashionista Ruffles Set, the Florals and Fringe Set, the Hearts and Hair Set, or the Ruffles and Bows Set. Each one comes with a doll that’s ready to work the runway.
The collection will be available in-store and online at Target this June, and additional retailers will receive it in August. For more information and to browse current Play-Doh sets, visit shop.hasbro.com.