Mattel’s second wave of exclusives for International Comic-Con San Diego (SDCC) includes some of the industry giant’s most popular brands.

The highlight of this bunch is the Deadfast Ghoulia Yelps doll ($75). Ghoulia Yelps first cosplayed Deadfast at SDCC in 2011. This doll comes with a tote bag, a badge, a comic book, and a stand for display. The MEGA Monster High Frankie Stein Boo-K Lab ($40) pays homage to 2010’s first-generation SDCC doll and features 362 pieces. The black-and-white set features Frankie’s lab and is complete with beakers, flasks, a microscope, and a voltage station.

Mattel recently relaunched Street Sharks, and to celebrate the toy brand’s comeback, there’s an SDCC-exclusive version of Ripster, which features the character as seen in “A Shark Among Us.” The figure is wearing a leather jacket and comes with episode-inspired accessories.

Wrestling fans also have something to look forward to. To round off this wave of SDCC exclusives, Mattel unveiled the WWE Ultimate Edition Shawn Michaels Action Figure, which features the Heartbreak Kid as seen in the Wrestlemania XII Iron Man Match. 

“It is our mission to deliver on the love that our fans hold dear to captivate both longtime enthusiasts and a new generation of fans with the best exclusives at Comic-Con,” says PJ Lewis, Senior Vice President and Global Head of Action Figures and Fisher-Price Entertainment. “Each collectible brings its own unique flair and storytelling potential, and we can’t wait to see the joy they bring to fans.”  

These exclusives will be available at Mattel’s SDCC booth (No. 3029).

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.

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