Burger King France brings two superhero brands to their lineup for its October King Jr. Promotion.
Superheroes Miraculous Ladybug and Cat Noir from the Miraculous Corps franchise and Krush from ZAG’s television series Ghostforce come together for a Burger King France promotion.
The October King Jr. promotion started yesterday in Burger King locations across France, with the goal of engaging young customers in a sustainable way.
These enchanting universes captivate young imaginations, and our collaboration aims to create moments of joy and adventure that will shine a spotlight on these beloved characters.”
Unlike traditional fast-food kids’ toys, Burger King France has taken an eco-friendly approach. Each King Jr. Meal includes various sustainable and collectible paper premiums, including an exclusive Dobble card game, posters, stickers, and engaging meal packaging.
“Burger King’s passion for creativity shines through in activations, and we are thrilled to continue our successful partnership for Miraculous, bringing fans an exciting opportunity to engage with their favorite superheroes. We hope families enjoy playing Dobble together at mealtime as they connect over great food and fun,” Luca Bonnechi, VP of Licensing, Europe, Miraculous Corp., says.
For more information about this collaboration and Burger King France’s future toy partnerships, visit burgerking.fr.