Neopets, the nostalgic digital pet brand with a recent series of revamps and new product launches, brought recognizable characters, giveaways, and media figures to its Comic-Con International: San Diego (SDCC) booth last weekend.
Attendees had the opportunity to collect two exclusive Phat Mojo SDCC plush of fan-favorite Neopets, Aisha and Shoyru, from the booth. Each also contained an exclusive in-game code.
Neopets enlisted the help of Dani Bowman, a star of the Netflix series Love on the Spectrum and a Neopets fan herself, for meet-and-greets at the booth. The brand also brought out costumed character Aisha, who is the Neopets mascot, to engage attendees.
Other activations included Neopets merchandise for sale and a physical version of the online Wheel of Excitement game.
Neopets, which celebrates its 25th anniversary this year, recently launched a trading card game and announced a master toy deal with PhatMojo. To learn more about the company, visit the Neopets website.
