
Educational technology brand Osmo from BYJU’s has revealed that Shawn Smith will be joining its leadership team in the newly formed position of global head of communications.
In her new role, Smith will lead Osmo’s communications strategy and narrative messaging across all aspects of its business, including corporate communications and brand policy campaigns.
Smith joins Osmo from WarnerMedia where she developed global communications campaigns for DC franchises including Batman, Wonder Woman, Superman, and more. She also led franchise publicity campaigns for various animated properties including Looney Tunes, Space Jam, and Scooby-Doo.
“I’m excited to join the Osmo team and elevate a brand that’s not just revolutionizing what kids learn, but how they learn,” Smith says. “In addition to launching innovative new products, I’m looking forward to telling the story of how Osmo creatively synergizes education, technology, and entertainment to develop a dynamic learning experience that keeps kids engaged.”
Smith previously held executive roles at MGA Entertainment and The Walt Disney Co. and currently serves on the board of directors for Women in Toys, Licensing, & Entertainment (WiT) and acts as co-chair of its diversity, equity and inclusion committee.