Sharpe Matrix Licensing is introducing a new character, Pembe the Pink Cat, at Licensing Expo.
The cat will be featured at Sharpe Matrix Licensing’s Booth No. A126 during the show, which will run from May 21-23 at the Mandalay Bay Convention Center in Las Vegas.
Pembe and its smaller counterpart, Little Pembe, are at the heart of narratives that impart invaluable life lessons, such as courage, honesty, and kindness, making them a source of joy and inspiration, according to their creator Sertan Christoffersen.
“Pembe is so incredibly special not only because of their messaging and storytelling of self-acceptance, diversity, and inclusion but also because of their unique design aesthetic harmoniously blending Japanese Kawaii and Danish minimalism,” says Pop Trend Specialist Charles Day of Sharpe Matrix Licensing. “Pembe was first published within the past year and only recently came onto Instagram, and their followers and fandom are quickly spreading.”
The character has animation targeted for release in 2025. Pembe is exclusively represented by Sharpe Matrix Licensing Agency, a full-service brand licensing business.
Licensing Expo attendees can visit The Toy Book and The Pop Insider in Booth. No. G234 to pick up copies of our new issues — while supplies last — and discuss opportunities with our brands.
