Tickets for the 74th Spielwarenmesse, the Nuremberg International Toy Fair, are on sale now. Trade visitors, journalists, and guests can make plans for next year’s fair, which will be held from Jan. 28 to Feb. 1. Tickets are available online. The five-day event will be held at the Nuremberg Exhibition Centre.
Held annually since 1950, Spielwarenmesse is the largest international trade fair in the world for toys and games. Tickets for all five days — and individual tickets — are available. (Day-of tickets will not be available on site.)
Visitors have various transportation options between Munich International Airport and the Nuremberg Exhibition Centre. Spielwarenmesse plans to run shuttle buses for $37.55 each way (35 euros). There is also a direct rail connection via Regensburg. (Tariffs apply to travelers on intercity express trains.) Travelers can use their Spielwarenmesse ticket on public transportation in and around Nuremberg.
The fair is managing travel preparation through Spielwarenmesse Digital. The free app will offer attendees and vendors interactive hall plans and a database of exhibitors. The service makes networking easier: visitors can schedule appointments with exhibitors and take advantage of private chats, audio, and video calls. The app will also offer information about Toy City for out-of-towners.
Members of The Toy Book team, including Vice President & Group Publisher Jackie Breyer, Editor-in-Chief James Zahn, and Executive Director of Sales & Marketing James Devin will be in attendance at the 2025 show.
Plan your trip today at www.spielwarenmesse.de/en/visit.
