Tag: mattel creations

Mattel Mounts Crowdfunding Campaign for Epic Masters of the Universe Eternia Playset

When Mattel launched its Masters of the Universe (MOTU) playset in the 1980s, it was considered a flop due to timing, expensive tooling, and a cooling off of the MOTU brand. In the decades since, it’s become a sought-after collectible and now a new generation of kids and collectors has a chance to own an upgraded version of the massive set.

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