The LEGO Group continues its partnership with Formula 1 (F1) as the legendary racing competition begins its 75th anniversary season. The two brands have exciting collaborative products and projects planned for the season.
The second batch of the 2025 LEGO F1 products will be available this Saturday, March 1.
In addition to the new products, fans can participate in The LEGO Group’s at-race activities in person. Fans who are not there in person but rather watching online can also engage in the experience and excitement through virtual activities and multiple LEGO store pop-ups worldwide.
We have a wide range of immersive and creative experiences for fans and families to dive into throughout the entire year, and we can't wait to get started as our products that ignite curiosity and foster a love of engineering and speed in builders of all ages hit shelves.
Fans can visit lego.com to celebrate the 2025 Formula 1 season. There, they can experience the LEGO F1 game and watch live streams. Additionally, fans can download the LEGO Play app to share their creative experiences with other LEGO and F1 enthusiasts.
“This exciting collaboration with the LEGO Group keeps going from strength-to-strength and allows us to take the world of Formula 1 beyond the racetrack and directly into homes,” says Emily Prazer, Chief Commercial Officer at Formula 1. “These activities and experiences will allow fans to learn more about the intricacies of the sport through play and ignite a passion for racing for builders of all ages.”
The LEGO Group is collaborating with Formula 1 during its 75th season. | Source: The LEGO Group
F1-inspired LEGO cars are here thanks to the brands' partnership. | Source: The LEGO Group
All products in The LEGO Group’s Formula 1 collection will launch in early 2025. LEGO DUPLO and LEGO City are already available, while LEGO Speed Champions will be released this weekend, March 1, and LEGO Collectibles will be available starting May 1.
This weekend’s new products include eight LEGO Speed Champion Race Cars.
The eight LEGO Speed Champion Cars releasing this weekend include:
- Ferrari SF-24 F1 Race Car
- Oracle Red Bull Racing RB20 F1 Race Car
- Mercedes-AMG PETRONAS W15 F1 Race Car
- Aston Martin Aramco F1 AMR24 Race Car
- Visa Cash App VCARB 01 F1 Race Car
- KICK Sauber F1 Team C44 Race Car
- BWT Alpine F1 Team A524 Race Car
- Williams Racing FW46 F1 Race Car
- MoneyGram Haas F1 Team VF-24 Race Car
- McLaren MCL38 F1 Team Race Car
These cars will retail for $26.99 each.
Fans who wish to shop for these products or get more information about the collaboration can visit lego.com.
