The Toy Foundation, philanthropic arm of The Toy Association, is starting the week of LA Fall Previews with a fundraising event. 

Party with a Purpose is a fundraising, networking, and entertainment event raising money to support The Toy Foundation’s efforts in economically disadvantaged children’s hospitals. The event is running on Sept. 9 at TAO Los Angeles. 

Amazon is proud to serve as a Presenting Partner at the Party with a Purpose fundraiser. As an industry, we know the extraordinary benefits play has for a child, and this is our night to come together and use our power to give children going through a mental health crisis, cancer treatment, or any other illness the incredible gift of play.
Anne Carrihill, Director & General Manager, Category Leader of Toys & Games at Amazon

A not-yet-revealed Grammy-winning artist will provide entertainment at Party with a Purpose. Attendees can also enjoy craft cocktails and hors d’oeuvres; networking with industry bigs; an online auction featuring collectibles and experiences; and more.

Proceeds from the event will support The Toy Foundation’s programs in children’s hospitals across Los Angeles and beyond. Play is shown to benefit pediatric outcomes, but hospitals still rely on outside funding to add play to pediatric care. Since 2021, The Toy Foundation has assisted more than 360,000 children in pediatric care. 

Individual tickets to attend Party with a Purpose are now available online for $495. The Toy Foundation is also offering sponsorship opportunities, with categories such as “Presenting” and “Entertainment.” 

The Toy Association’s LA Fall Previews will run from Sept. 9-13 this year in El Segundo, California. For additional networking opportunities, The Toy Association is hosting its complimentary LA Fall Preview Networking Party on Tuesday, Sept. 10, the day after Party with a Purpose.

About the author

Bug Hartsock

Bug Hartsock

Bug is a News Writer for The Toy Insider, The Pop Insider, and The Toy Book. They are also a Master’s student in biology, currently studying sleep in arthropods. When they aren’t writing or working with small critters, they spend their time reading sci-fi novels, playing tabletop RPGs, or throwing creative projects at the wall. Bug had a mullet once, and is not against having one again. Reach out or find more from them at their website.

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