The 2025 TOTY Awards Special

The Toy Book‘s 40th volume continues with our 2025 TOTY Awards Special!

This commemorative special issue celebrates the finalists vying for a win in The Toy Foundation’s 2025 Toy of the Year (TOTY) Awards. Alongside ballot pages for each of the 16 categories, this issue features insights from The Toy Association, The Toy Foundation, Women in Toys, Licensing & Entertainment, and a showcase honoring the latest inductees into The Toy Industry Hall of Fame and The Strong’s National Toy Hall of Fame.