Following a big reveal at The Toy Association’s 2023 Preview and 2022 Holiday Market in Dallas this fall, Trefl has officially entered the U.S. market.
“Although Trefl was founded in 1985 in a tiny basement in Poland and is now one of the leading European jigsaw puzzle companies, it feels so surreal to be jumping across the pond and sharing our innovative and fun designs with families and puzzle enthusiasts in the states,” says Kazimierz Wierzbicki, founder of the Trefl Group.
Currently, two different lines are available in the U.S., the Trefl Puzzle Prime Collection and the Wooden Craft Line. The Puzzle Prime collection uses Ultimate Fit Technology, which allows the pieces to stick together so well you can carry the puzzle. The Wooden Craft puzzle line is created using sustainable, eco-friendly materials and packaging. Each puzzle line has several designs featuring landscapes, animals, patterns, and more.
“Our puzzles are truly unlike anything the U.S has ever seen before,” Wierzbicki says. “Thanks to our Unlimited Fit Technology, one can connect each puzzle in the entire collection together, creating one large masterpiece. The unique, fun shapes and designs in our Wood Craft Origin line adds a unique design element that we’re confident will resonate in the U.S. as well.”
Trefl has also announced plans to bring the company’s other games to the U.S. market, including Hot Pot, Pizza Rush, and Barrel of Laughs, next year.
