Vital Hero is launching this summer. | Source: Bandai Namco Toys & Collectibles America/the Toy Book

This summer, Bandai Namco Toys & Collectibles America will launch Vital Hero, gamified, wearable bands with digital monsters in them. The first wave of bands have one unique digital monster per band, with an extensive roster of monsters that kids can collect to extend play. 

The bands feature a full-color, LED display screen and built-in vital activity monitors that prompt kids to complete daily activities through missions such as shadow boxing, squatting, sprint challenges, walking a certain amount of steps, and more. Each activity and mission makes the digital monster evolve, makes them stronger, and prompts users into battles, combing gaming with active play.

Source: Bandai Namco Toys & Collectibles America

Kids can transfer their character between their device and their friends’ devices for battles through a VS memory chip. The Vital Hero is also compatible with NFC (Near Field Connection) touch points such as tap-to-pay stations, ID card readers, and more for other uses and to activate random battles. In the future, Bandai will launch two apps that kids can use to battle in online PVP championships and to store their digital monsters collection.

Related: How the Toy Industry Is Navigating the Metaverse and Web3

Recommended for kids ages 8 and up, Vital Hero also functions as a watch with date and time, and an activity monitor that tracks steps and heartbeat. Presale begins today on Amazon for $64.99 with Vital Heros available in black and blue versions.

Kids can purchase Digital Monster Dim Card Sets to collect and train even more digital monsters beyond the one included with the band. Dim Card Sets are available for presale at Amazon and Target for $19.99, with three set options featuring two characters in each. Those characters can evolve into more than 15 different types of forms.

About the author

Jackie Cucco

Jackie Cucco

Jackie Cucco was a Senior Editor of The Toy Book, The Toy Insider, and The Pop Insider. She covered toy trends, pop culture, and entertainment news, and made appearances on national and regional outlets, including CBS, WPIX, News 12, and more. Jackie spends her time watching horror movies and working her way through every Stephen King novel out there.

archivearrow-chevron-downarrow-chevron-left-greyarrow-chevron-leftarrow-chevron-rightarrow-fatarrow-left-blackarrow-left-whitearrow-right-blackarrow-rightarrow-roundedbookscalendarcaret-downclose-whiteclosedocumenteditorial-archiveeyefacebook-squarefacebookfilesgifthamburgerheadinghearthomeinstagram-squareinstagramlatestlinkedin-squarelinkedinmailmedia-inquiresmessagenewsopen-boxpagination-leftpagination-rightpauseplayprintproduct-archiverecent-productssearchsharesort-filterspotifysunteamtiktoktime_purpletimetrendingtvtwitter-squaretwitterxyoutube