Build-A-Sport Blocks Are Just in Time for the Olympics

Parents and children can make connections to the Olympics through creative play with Sportos Build-A-Sport Blocks. Build-A-Sport Blocks let children build designs of their favorite international sports figures. Create an athlete dunking a basketball. Craft a soccer player about to kick a goal. Design a duo of volleyball players spiking and passing the ball. Construct a skier crouching to take a jump.

Build-A-Sport Blocks allow children to create what they see in the world of sports and recreate what they do on the playground and playing fields. Children enhance small motor skills and pattern recognition while creating block figures; they can then augment gross motor development as they get up and move to imitate the little athlete’s actions.

Made of sustainable rubber wood, Build-A-Sport Blocks come in a combination of straight and curved block pieces that allow children to recreate the shapes made by an athlete’s body. The set includes 71 blocks and 48 design cards to guide play.

This post was originally written by Sierra McCleary-Harris and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Winning Moves Releases Olympic-Inspired Banangrams

Winning Moves announces the launch of a London 2012 edition of Bananagrams. This new version stays true to the original game, while including five additional colored “joker” tiles that sport various Olympic pictograms. The London 2012 edition of Bananagrams is available at Target and select independent retailers.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Mascots Unveiled for London 2012 Olympic Games

London 2012 Olympic Games organizers have unveiled two alien-like creatures, Mandeville and Wenlock, as the mascots for the 2012 Games.

Looking for something that would engage kids, London 2012 organizers created a cartoon and teamed with children’s writer Michael Morpurgo to create a background story for the characters. According to the story, Out of the Rainbow, Wenlock and Mandeville were crafted by Grandpa George from the last drops of steels used to build the Olympic Stadium.

[Read more...]