“We are very proud to add SmartLab Toys to our collection of high quality brands,” says Michael Varda, president of International Playthings. “Their products are known for their creativity, durability, ease of use, and appeal to kids, parents, and educators alike. They truly are among the most innovative and engaging and creative toys on the market. We are very excited about partnering with Smartlab and working with their team to expand their brand in the specialty toy market.”
SmartLab Toys will be displaying its line for next year at the American International Toy Fair in February, at its own booth as well as International Playthings’ booth.