Spielwarenmesse eG created the New Exhibitor Center (NEC), featuring a pavilion for German and international companies exhibiting at the trade show for the first time. Trade buyers can use the space to forge new business contacts and source products and ideas across all toy segments. [Read more...]
The New Exhibitor Center will move to the newly built hall 3A for next year’s Spielwarenmesse fair from January 29 to February 2,which marks the official opening of the new hall.
Approximately 60 national and international exhibitors who have never exhibited at Spielwarenmesse before present their products in the New Exhibitor Center every year. Here traders find new business contacts and product ideas for all toy segments in the shortest possible time.
The fair organizer Spielwarenmesse eG takes care of stand organization and planning and the relevant marketing of the first-time exhibitors in the New Exhibitor Center. Besides the complete stand equipment, the companies can take advantage of many marketing measures for highlighting their products.
More than 300 manufacturers from the total of around 2,700 exhibitors will exhibit for the first time at Spielwarenmesse 2014.