K’NEX, Nitro Circus Announce Licensing Partnership

KNexNitroCircusNitro Circus and K’NEX partnered for a line of building toys based on the global action sports franchise. With more than 2 billion video views and 170 tour dates planned worldwide this year and next year, Nitro Circus features action sports entertainment worldwide. [Read more...]

JAKKS Expands MSX Lines with More Motocross Athletes

JAKKS Pacific is expanding its Road Champs MSX line with the addition of action figures, motocross bikes, and accessories based on motocross athletes Jeremy McGrath and Carey Hart. The new toys will hit retailers nationwide starting next spring.

The company has also signed the Nitro Circus crew, lead by motocross rider Travis Pastrana. Nitro Circus MXS products will be available for retail in fall 2011.

McGrath, Hart, and the Nitro Circus crew will join other motocross athletes in JAKKS’ MXS line-up, including James Stewart, Chad Reed, Ricky Carmichael, Travis Pastrana, and Tim Ferry.