China Toy Fair


ChiTAG Welcomes New Advisory Board for Third Annual playCHIC Fashion Show

CHITAGThis year’s playCHIC advisory board is brand-new as the most stylish part of The Chicago Toy & Game Group’s (ChiTAG) Toy & Game Week is returning for the third time. playCHIC is a runway show that combines fashion with top toys.

This year’s playCHIC elite advisory board includes Anna van Slee, this year’s director of playCHIC and co-founder of Otherdoor Entertainment; Alison Ray, managing editor and founder of sassymomsinthecity.com; Gwen Austin, founder of RC Art Toys; Joan Severance, acclaimed model, actress, and game developer, who also walked in last year’s playCHIC fashion show; Mary Couzin, CEO and founder of ChiTAG; Moira Tuffy, who has developed brand identities and executed events for clients; and Peach Carr, self-taught Chicago designer on the eighth season of Project Runway and the second iteration of Project Runway: All Stars.

The 2014 playCHIC fashion show will hit the catwalk on Thursday, November 20.

American Girl’s BeForever Line Connects to Stories and Characters from Times Past

AmericanGirl.BeForeverToday, American Girl introduces BeForever, a new line of historical dolls, books, and related accessories that connects girls ages 8 and up with characters and timeless stories from America’s past. First introduced in 1986, and now with a new look, BeForever provides opportunities to explore the past, present, and future.

The BeForever line will debut with eight characters; all-new, historically accurate outfits and accessories for dolls; new and refreshed fiction books; and an original line of historically inspired clothing for girls. The characters include a Nez Perce girl who does her best to be a friend to the earth in 1764, to an optimistic girl who stands up for what’s right in the mid-1970s.

To celebrate the launch of BeForever, American Girl is welcoming back Samantha Parkington to its lineup of historical characters. One of the company’s original characters introduced in 1986, Samantha will be reintroduced with new products, including an ice cream parlor, a bike, a bedroom set, and several new outfits and accessories. [Read more...]

New Fashion Angels’ Project Runway Collection Hits Store Shelves

The new Fashion Angels’ Project Runway activity kit collection hits store shelves  nationwide just in time to fulfill holiday wish lists of aspiring tween designers everywhere.

The 2012 Project Runway collection includes some of the company’s most c omprehensive design kits ever offered to tweens. Every element of real-world fashion designing, from sketching and pattern-making to garment construction and accessory selection, is included in this year’s line of products. [Read more...]