RedwoodVentures, in partnership with OLO Industries, launched Toy Time, a new vlog series on the Smooshy Mushy Toys YouTube channel. The brand also partnered with War Ducks to launch My Smooshy Mushy, a new interactive app featuring Smooshy Mushy characters.
Toy Time will debut Nov. 16 at 9 a.m., and a new episode will come out every Friday. The episodes feature the Jones’ Girls opening up the #SmooshySquad into their world of news reporting, crafting, cooking, and more.
The new app, My Smooshy Mushy, recently launched for iOS and Android. The app lets users interact with Smooshy Mushy characters using augmented reality. Along with feeding, dancing with, and dressing up a character, users can bring their Smooshy Mushy pets into the real world using the AR feature.
