Hasbro is in talks to sell its Entertainment One (eOne) Film & TV business. Its founder and former CEO, Darren Throop, is said to be one of the main contenders, with the backing of private equity firm CVC Capital Partners. Bloomberg was the first to report the negotiations between the toy and game giant and Throop earlier this week.
The formal auction is being led by J.P Morgan and Centerview Partners, according to The Hollywood Reporter. The sale will include a film and TV library of more than 6,500 titles such as Dungeons & Dragons: Honor Among Thieves, The Woman King, Yellowjackets, The Rookie, and more.
Hasbro is shifting focus to become a leader in digital gaming and confirmed its plans to sell eOne last November, in alignment with the company’s recent agenda.
In the event of any sale, Hasbro will likely retain the preschool intellectual property (IP) it acquired in the 2019 eOne deal, including Peppa Pig and PJ Masks, both of which it produces toys for.
Hasbro will report its Q1 2023 earnings on April 27 and The Toy Book will have all the details on the company’s performance.
