Jay Foreman - Basic Fun!

Following an October 21 update filed with the U.S. Bankruptcy Court, District of Delaware confirming the plans of its reorganization under Chapter 11 of the bankruptcy code, Basic Fun! says that it has “emerged from the process well-positioned for the future.”

The Florida-based company and its subsidiaries plan to move forward with plans to expand product offerings in the months and years ahead powered by $65 million in “new and existing” financing from the company’s lenders and founders.

I am incredibly appreciative of the tremendous efforts made by our team to get us to where we are today. I also sincerely thank our customers, licensors, suppliers and partners in the 60+ countries where we operate for their unwavering support, which was instrumental in achieving today’s positive and successful outcome. Our team looks forward to continuing to work with our partners around the world building our businesses and continuing to bring our iconic, innovative and renowned brands to millions of consumers globally.”
— Jay Foreman, Basic Fun! Founder & CEO and the company's largest shareholder

According to Basic Fun!, the company’s sales are set to grow 30% year-over-year in 2024.

The company says that it met all financial obligations and kept its business moving without interruption during the reorganization process.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book and Co-President of The International Toy Magazines Association (ITMA). He is also a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC), New York Comic Con, Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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