Mattel is taking full advantage of its popular UNO card game with a slate of decks featuring favorite franchises.
Since Mattel acquired UNO in 1992, the toys and games industry big has released a wide variety of twists on the classic card game. Now, the company is readying to launch a number of licensed UNO decks featuring popular brands.
UNO Fandom Avatar: The Last Airbender ($12) | Source: Mattel
UNO Fandom Star Trek ($12) | Source: Mattel
UNO Fandom Monster High ($12) | Source: Mattel
UNO Fandom Masters of the Universe ($12) | Source: Mattel
UNO Fandom Disney Villains ($12) | Source: Mattel
UNO Fandom Harry Potter: Gryffindor ($12) | Source: Mattel
UNO Fandom Harry Potter: Ravenclaw ($12) | Source: Mattel
UNO Fandom Harry Potter: Slytherin ($12) | Source: Mattel
UNO Fandom Harry Potter: Hufflepuff ($12) | Source: Mattel
The initial line includes decks themed around Avatar: The Last Airbender, Star Trek, Monster High, Masters of the Universe, Disney Villains, Harry Potter, and more. Each premium UNO deck is designed to be collectible and includes art inspired by the theme, a rule specific to that deck’s theme, and one foil card.
Rules such as the Star Trek deck’s “Mirror, Mirror” mechanic forcing players to draw until they have as many cards as the player with the most cards, or the Monster High deck’s “Frankie’s Hand” that lets one player look at another’s hand and switch a card with them offer a fresh gameplay experience in each deck.
UNO has seen several themed decks in its long history, as well as decks featuring twists on the game’s original rules. The UNO Artiste Series includes UNO decks spotlighting artist collaborations, while games like UNO Attack offer fans a new way to play the game.
The new line of UNO Fandom premium decks will be released this March 21, exclusively on the Mattel Creations website. Mattel has already expressed plans to expand the UNO Fandom portfolio further following this release, with new decks based on popular brands.
