Supermarket giant Aldi has new footwear on the way, featuring the fan-favorite Squishmallows brand from Jazwares.
Aldi is known for its stores with small layouts of rotating products and good deals. Now, Squishmallows will join that product portfolio, with Squishmallows Slides making their way to Aldi shelves July 17.
The new Squishmallows Slides are available in women’s and children’s sizes, so both kid and adult Squishmallows collectors can get footwear made for them. Each slide retails for $9.99 and features a cushioned insole and a Squishmallows-inspired design. There are four slide designs available in the initial collection: a pink slide featuring a cat, a green slide featuring an owl, a purple slide featuring a unicorn, and a black slide featuring a bee.
Jazwares subsidiary Kellytoy got started making Squishmallows plush back in 2017, and has seen success with the brand since. The plush are popular with collectors young and old due to their soft squishiness, as well as their individual names and character stories. Beyond plush, Squishmallows have launched as apparel, pet beds, and more.
Squishmallows Slides will hit Aldi shelves across the country July 17, and will be available while supplies last.