ASTRA 2020 Speakers

The American Specialty Toy Retailing Association (ASTRA) is gearing up for its 2020 Marketplace & Academy under a fresh theme: More than a Toy Show.

The annual event will take place from June 7-10 at the Orange County Convention Center in Orlando, Florida.

Award-winning comedian, TV personality, and nonprofit leader Jeff Civillico will kick the event off with an opening presentation on June 7. The closing keynote will be delivered by Kevin Brown, author of The Hero Effect on June 10.

“When the independent toy industry gets together, we do a lot of laughing and learning,” says Kimberly Mosley, president of ASTRA. “This year’s keynoters will help us continue that tradition. We hope all attendees will leave Orlando renewed and inspired.”

Civillico produces and stars in Comedy in Action, his own one-man clean comedy show at Paris Las Vegas. He is the founder and chair of Win-Win Entertainment, a 501c3 national nonprofit based in Las Vegas that creates opportunities for professional entertainers, athletes, and celebrities to share their time and talent with children in need. Civillico has appeared on ABC, NBC, ESPN, Travel Channel, Cooking Channel, and more.

Brown worked his way from the front lines in business to the executive boardroom. For nearly two decades he served as a sales and marketing executive who helped companies such as Servpro, which grew into an industry giant generating billions in sales. After a career in franchising that spanned 30 years, Kevin retired from corporate America to help individuals and organizations expand their vision, develop their potential, and grow their results through the simple principles of “The Hero Effect” message. Brown’s keynote presentation will take place during ASTRA’s closing session and luncheon on Wednesday, June 10 at 12:30 p.m. ET.

Special Early Bird registration rates for ASTRA’s Marketplace & Academy are available through Wednesday, Feb 25.

Attendees can register online or at ASTRA booth No. 6511 at Toy Fair New York.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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