Talking Wham-O and Licensing with Patti and Jonathan Becker on the ‘Power Kid Podcast’
In this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid...
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Author: James Zahn
IMC Toys Launches OTT Platform, Blending Streaming Content with E-Commerce
IMC Toys is going over-the-top (OTT) with a new streaming platform that combines entertainment...
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Mattel’s Hot Wheels Legends Tour Returns to Live Events, Updates Schedule
The Hot Wheels Legends Tour is revving its engines for a return to live, in-person events. Mattel...
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Jakks Pacific, Black+Decker Extend Licensing Partnership
Jakks Pacific Inc. and Black+Decker will continue building fun together. For more than 16 years,...
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Mattel Creations Races Into the Digital Realm with Hot Wheels NFT Garage
Mattel, Inc. is getting into the NFT game. Beginning June 22, Mattel Creations will offer three...
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Jeff Goldstein Tapped to Lead Wilton Bradley Expansion in North America
A familiar company in the international toy space has its sights set firmly on North America....
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Rubie’s Costume Co. Looks Ahead to Halloween with Costumes Based on Upcoming Films
The revamped Rubie’s Costume Co. is looking ahead to its first full Halloween season under...
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Big G Creative Taps Ren Beanie PR to Serve as Agency of Record
The company behind hit games, including Mega Mouth, Bye Felicia, and the recent Hide ‘N...
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The Nacelle Co. Picks Up Distribution Rights for ‘Action Figure Adventure’
Toy history is hitting the road with a charitable spin. The Nacelle Co. — producers of...
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eOne Expands PJ Masks Distribution in Asia
Catboy, Owlette, and Gekko are suiting up for new adventures across Asia. Hasbro’s...
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Consumer News
- This LEGO x NASA Exploration Series Is Out of this World3...2...1... blast off with the new LEGO Education x NASA Exploration Series!
- Celebrate L.O.L. Surprise’s 5th Birthday with a Free, BB-riffic Virtual ConcertFans can celebrate with dancing, trivia, special guests, and more!
- ‘Dino Ranch’ Cowboys and Dinosaurs Gallop onto Disney+The series premiered on Disney Junior in January and is now available on Disney+ and 'DisneyNOW.' Yee-haw!
- Bacykard Games for the Whole Family on The Today ShowHave a backyard blast with these fun summer toys.
- Hello Kitty Is Coming to a Sidewalk Near You with a New Chalk Alive SetYou just might see Hello Kitty dancing around outside your house with this augmented reality sidewalk chalk set!
Pop Culture News
- Bring on the Ultimate Burn Book Battle in Mean Girls: The Party GameSo you agree? You think you’re really good at party games?
- HARNESS YOUR INNER MICHAELANGELO IN TMNT DESIGN CONTESTOr your inner Raphael, Donatello, or Leonardo.
- Open Presents 8 Days a Week with a Beatles Advent CalendarYou know what will ease your hard day’s night? 24 days worth of Beatles gifts!
- Hot Toys’ Collectible Black Widow Figures Are Just as Awesome as Natasha HerselfWe love these Black Widow figures 3000.
- Jenga Blocks Get Bewitched in The Op’s Newest Harry Potter GameEveryone’s favorite classic game is getting a magical twist.
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