The Canadian Toy Association‘s (CTA) Toys for the North toy drive has reached an historic milestone.
The Canadian toy industry has shattered previous records by donating $559,906 worth of toys to the Toys for the North toy drive this year. While there has been a steady increase in annual donations since 2019, this figure marks a significant leap from the $390,522 contributed in the previous year, showcasing a year-over-year increase of $169,384 or 43%.
“This remarkable achievement underscores the unwavering commitment of the Canadian toy industry to spread joy and bring smiles to those in need,” says Andrew Wagar, Chair of Toys for the North for the Canadian Toy Association. “We are immensely proud of the collective effort and generosity displayed by our industry partners, stakeholders, and manufacturers that support this wonderful program, the only toy drive in Canada exclusively supporting Canada’s northern communities.”
Royal Canadian Mounted Police in Nunavut | Source: Canadian Toy Association
Plane used to fly toys to Royal Canadian Air Force bases across Canada | Source: Canadian Toy Association
Truck used to transport toys | Source: Canadian Toy Association
Toys for the North is completely volunteer-run. The toy drive is a partnership between distribution logistics management company Thomson Terminals, the Royal Canadian Mounted Police (RCMP) ‘O Division,’ and the Canadian Toy Association. The program collects and distributes children’s toys to families in Canada’s northern communities, supporting Newfoundland and Labrador, Ontario, Manitoba, Yukon, North West Territories, and Nunavut.
“As founding partners in the Toys for the North, this program is especially near and dear to our hearts,” says Jim and Sally Thomson, Owners of Thomson Terminals. “It brings us great joy to see how much it has grown, the support it receives, and the positive impact it brings to Canada’s North. Every child deserves a toy at Christmas and we are proud of the role Thomson Terminals Limited — and all our staff — play in making this incredible program happen year after year.”
The generosity exhibited by all involved not only exceeded expectations, but also reaffirmed the industry’s commitment to giving back and making a difference.
“Simply stated…we could not do it without the Canadian Toy Association and their corporate donations,” says Cpl. Angelique Dignard, RCMP Cornwall Detachment. “I know I can speak for the RCMP, Thomson Terminals, and the Air Forces when I say, we are extremely grateful for CTA’s enthusiastic partnership, year after year.”
The Canadian Toy Association extends heartfelt gratitude to everyone who contributed to this achievement, highlighting that these donations symbolize hope, kindness, and the spirit of giving.
