The 91st anniversary edition of the Hollywood Christmas Parade will air today at 8 p.m. ET, broadcasted nationwide on The CW. The Marine Toys for Tots is continuing its collaboration with the parade this year.

“Today’s children are tomorrow’s leaders,” says Lieutenant General James B. Laster, USMC (Retired), CEO of the Marine Toys for Tots Foundation. “Our joint efforts with the Hollywood Christmas Parade have enabled us to reach millions of disadvantaged children, providing hope and affirming that no doors are closed to them in life.”

This year’s parade was marked by the presence of Grand Marshal and Medal of Honor hero Colonel Paris D. Davis. It featured an array of Hollywood celebrities, award-winning bands, and high-profile performers, including the 2023 Humanitarian of the Year, Paula Abdul. 

“Our parade beautifully initiates the holiday season, underscoring the importance of generosity and community among family and friends,” says Laura McKenzie, Chairperson and Host of the parade.

Produced by Associated Television International, the event was co-hosted by Erik Estrada, Laura McKenzie, Dean Cain, Montel Williams, and Elizabeth Stanton. The annual tradition showcased a star-studded lineup that included Denise Richards, Hallmark Channel stars, cast members of NBC’s Quantum Leap, Saturday Night Live alum Chris Kattan, and many more, culminating with the appearance of Santa Claus.

“[Last year] the program delivered over 24 million toys, books, and other gifts to nearly 10 million children in need,” says Lieutenant General Laster. “The Hollywood Christmas Parade’s support and televised tradition have been pivotal in extending our reach…The Marine Toys for Tots Program has been a beacon of hope for over seven decades. Our mission is to ensure every child receives something tangible on Christmas morning. The exposure and support from the Hollywood Christmas Parade are invaluable in bringing joy and hope to more children each year.”

With more than a decade-long partnership, the Marine Toys for Tots Foundation and the Hollywood Christmas Parade have become synonymous with delivering holiday cheer to millions of children. For more information, visit thehollywoodchristmasparade.org.

About the author

Maggie Dougherty

Maggie Dougherty

Maggie Dougherty is an editorial intern at Adventure Media & Events. She is a senior at Iona University in New Rochelle, New York, where she studies digital media and production. In her free time, Maggie can be found watching Conan O’Brien videos on YouTube, reading biographies of Lyndon B. Johnson, or listening to the Succession soundtrack.

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