Child’s Play Communications has launched CPC Tech, a new division devoted exclusively to creating awareness of and demand for family-friendly technology products. CPC Tech will be responsible for promoting products ranging from apps to tablets to technology-driven toys.
Recent clients have included multiple Peppa Pig apps, and littleBits, a system of electronic modules that snap together with magnets to create circuits. “We’ve been handling so many child- and parent-focused tech products recently, we’ve decided to launch a group entirely devoted to that category,” said company president Stephanie Azzarone.
