DeAPlaneta Entertainment, a company known for its live-action films and animated kids’ content, is eager to welcome Alessandra Dematteis to the team, bringing with her an impressive history in the entertainment world.
Dematteis will be acting as Head of Media Sales of the Kids & Family Division in Italy, overseeing operations in Greece, Turkey, and Asia. She previously worked at the Italian publishing company Atlantyca, known for producing series such as Geronimo Stilton and Berry Bees.
Alessandra is a young and also extremely talented leader in the children's and family entertainment. Her long expertise over animated and family content in Italy and overseas will be of invaluable help in consolidating DeAPlaneta Kids & Family's position.
DeAPlaneta has a large portfolio of entertainment properties featuring movies, licensed products, esports competitions, and even a more recent metaverse presence. The company manages well-known children’s brands such as Miraculous Ladybug, Milo, Gormiti, Heidi, and Maya the Bee. Beyond family entertainment, DeAPlaneta saw the Spanish cinema release of popular titles such as The Physician, Saw, and The King’s Speech.
Dematteis has plans to further expand the DeAPlaneta brands “such as Milo and upcoming Monster Shaker and Magic Lilly.” The company, a part of Grupo Planeta and De Agostini, is hoping to explore new territory in the interactive area, see new opportunities for the brands it represents, and continue to innovate in the entertainment field.