Good Idea Global and Ty are heading Down Under with the announcement of a new partnership. The partnership will bring Ty products to retailers and consumers across Australia and New Zealand.
Good Idea Global spotlights Ty’s iconic brand, ensuring the brand remains well-stocked, fresh, and collectible. Following recent disruptions in service and supply, retailers have welcomed this strategic and exciting move.
“We are incredibly honored and excited to represent Ty in Australia and New Zealand,” says James Hunter, Head of Sales at Good Idea Global. “The Good Idea team and I are grateful to Mr. Warner and the entire Chicago team for their trust in us. Ty has always had a place in the market, and we’re looking forward to building on that foundation and helping more retailers and customers reconnect with the brand across Australia and New Zealand.”
In the second half of the year, Ty will introduce a range of fresh products, including licensed Beanie Bouncers. The company also plans to roll out a revitalized retail strategy focused on customer satisfaction and reliability.
“As we transition into this next chapter, I want to reaffirm our unwavering commitment to our retail partners and the continued growth of the Ty brand across Australia and New Zealand,” says Ty Warner, CEO and Owner. “We are confident that Good Idea Global will provide the excellence you expect from the world’s most loved plush brand.”
Beanie Baby fans in Australia and New Zealand are in luck with the announcement of this flourishing new partnership, set to thrive under Good Idea Global’s retail focus, strong knowledge, and consumer commitment.
Good Idea Global will launch the new Ty line to retail partners in Q3, and stock will be available starting this August.
