Collector Ownership Campaign Opens for hobbyDB

Colorado-based hobbyDB is offering collectors the opportunity to own shares in the growing hobby and collectibles data service.

Nearly 600,000 users already use hobbyDB to track, price, and sell their collections, and the company is already helping power features of third-party apps, such as the Funko Collection Tracker. Using Wefunder, hobbyDB is selling stock in the company with an entry-level investment set at $220 for 200 shares. The company says that it’s raised more than $4.3 million since its founding, and that it’s seeking around 500 investor “evangelists” for this round.

A detailed pitch deck offered through Wefunder showcases the hobbyDB strategy of growing its database to encompass all collectibles and fandoms while monetizing through marketplace transactions, affiliate revenue, collectible insurance packages, and offering market insights for brands.

At press time, the Wefunder campaign has $23,761 of a minimum funding goal of $80,000. The ultimate goal is to raise a total of $1,070,000 during the campaign.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.