Hornby America is bringing a classic back. Since its initial release in 1969, the Corgi version of The Beatles’ Yellow Submarine has been a sought-after toy for both die-cast and Beatles collectors alike. Following the 50th anniversary of The Yellow Submarine last year, Corgi re-issued the toy, complete with moveable hatches to reveal four original Beatles figures — John, Paul, George, and Ringo. There’s also a rotating periscope, which moves as the model is pushed along. Hornby America will offer it to North American collectors this summer.

Priced at around $32, this may be the first time a Corgi version of the Yellow Submarine is in reach for some. Original examples have been known to fetch hundreds of dollars on the secondary market.

Hornby America will show their latest product offerings at Toy Fair New York in booth No. 1384 and 1388 from Feb. 16-19.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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