Jada Toys, a toy company known for its die-cast collectible cars, will be the official title sponsor for the car show FuelFest in Los Angeles, California, at Irwindale Speedway. The June 1 event will be the first time Jada Toys, a longstanding partner of FuelFest, will serve as FuelFest’s title sponsor.
Attendees can interact with Jada Toys die-cast collectibles and products through activations, the Jada Toys lounge, and more. At the show, attendees also have the opportunity to win tickets to Universal Studios Hollywood through an exclusive giveaway hosted by Jada Toys. Guests can scan QR codes — located on touch points at the Jada Toys booth, VIP registration, and FuelFest merchandise stands — to discover giveaway entry details. Further information will also be available inside VIP swag bags and at jadanextlevel.com. FuelFest will also feature live performances by rapper Xzibit.
“Jada has been an integral part of the car culture community for a quarter century, and we are overjoyed to continue our legacy as the title sponsor of the 2024 Los Angeles FuelFest,” says Bill Simons, CEO of Jada Toys. “Our work with FuelFest has always been thrilling and with exciting on-site activations and exclusive giveaways, this year’s FuelFest promises to set a new standard.”
For more information, visit fuelfest.com. Attendees can also sign up for FuelFest email updates to discover giveaway details and announcements.