A partnership between Jazwares and BlackPink, facilitated by Bravado, is merging the worlds of K-pop and toys.
BlackPink is quickly rising in fame with hits like their collab with Lady Gaga, “Sour Candy.” To celebrate their killer tunes, Jazwares launched a new line of collectible toys today based on the K-pop stars. Available June 26 at Target and on Amazon, the line currently features three products.
The Mystery Pop Stars assortment ($4.99) features 12 3-inch figures, each a surprise waiting to be unboxed from a microphone-shaped case. Kids can mix and match each doll’s outfit, which are all base on iconic looks from BlackPink’s music videos.
Kids can also unbox a more surprising discovery with the Mystery Superstars assortment for $9.99. The 3-inch figures come in a heart-shaped case with three mix and match fashion accessories for the doll, a beaded bracelet with a charm for kids, and confetti. The collectible styles were inspired by the music videos for “Kill This Love,” “DDU-DU DDU-DU,” “WHISTLE,” and “BOOMBAYAH.”
Dance parties aren’t complete without the Light-Up Plush Heart for $14.99. It features a synced light show and reacts to touch and ambient sounds. Lights fade in and out, rotate around heart, blink like a heartbeat, and respond to music and sound patterns.
Later this summer, Blinks can expect the VIP All-Access Box Assortment, which features a collection of more than 10 surprise items inspired by the K-Pop group’s first mini-album. Kids could discover glitter barrettes, stickers, a key chain, photographs of the girls, nail stickers, a special phone stand, or something else colorful and cool.
