Abacus Brands Debuts MasterChef Junior Virtual Reality Cooking Kit
A new STEM-focused kit from Abacus Brands and Endemol Shine North America brings MasterChef Junior...
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Author: Nicole Savas
The Forest Stewardship Council Honors Mattel for its Use of Sustainable Packaging
Last year, Mattel sourced 97% recycled or Forest Stewardship Council (FSC)-certified content in...
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Sakar International and Sega Partner for Sonic the Hedgehog Wheeled Goods
The ‘Blue Blur’ is spinning into the wheeled goods category thanks to a partnership between Sakar...
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Disguise Expands Adaptive Costume Line
Disguise — the Halloween costume division of Jakks Pacific — expanded its line of licensed...
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Pocket.Watch Partners with Toys and Colors to Highlight Diversity
Pocket.watch has partnered with Toys and Colors to create a new franchise that focuses on...
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Backstory: Pokémon Turns 25
As a kid, Satoshi Tajiri spent his days catching bugs and insects in his backyard in Japan. As an...
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PhatMojo Named Master Toy Licensee for Yu-Gi-Oh! Brand
PhatMojo is now the master toy licensee for the Yu-Gi-Oh! brand from Konami Cross Media. The Los...
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Fisher-Price Expands Little People Collector Line with New Figures
Three new Fisher-Price Little People Collector collections debuted today, including the Golden...
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Radio Flyer Moves Towards Sustainability With Solar Rooftops
Radio Flyer may be 104 years old, but the company is keeping things modern with a move towards...
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‘Bluey’ Expands Across Europe with New Licensing Agents
BBC Studios has appointed new licensing agents to represent the preschool series Bluey in 24...
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Consumer News
- Go Head-to-Head in Trainer Battles with the Pokémon Surprise Attack GamePlay single-player or battle with an opponent in this interactive game!
- Barbie Plays DJ for an iHeartRadio Barbie Radio StationBarbie Radio is available exclusively on iHeartRadio.
- Take Pillow Forts to the Next Level with Make-A-Fort Explorer KitsBuild crazy new worlds right in the living room with the Build-A-Fort Explorer Kits!
- Win Awesome Tech Prizes at Our #KidiTech Party on Twitter: Oct. 22Win the KidiZoom Smartwatch DX3 and more!
- Adora’s Fairy Garden Friends Feature Hair that Changes Colors in the SunNo water or temperature changes needed!
Pop Culture News
- Bandai Brings the Upside-Down to Target with New Stranger Things FigurinesLeading up to Stranger Things Day next month!
- Give Your Workspace an Adorable Makeover with Line Friends StationeryAQI is bringing more cuteness to your workspace!
- ‘Pokémon 25: The Album’ Is Finally Here!Along with some limited-edition merch!
- De.board Puzzles Partners with Sony Music’s Thread Shop for Chart-Topping PuzzlesPiece together iconic album covers and more!
- NYCC: Fans Get the First Look at Critical Role’s ‘The Legend of Vox Machina’And now we’re just waiting until February.
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