Michael Goodman Talks Licensing on 'Power Kid Podcast'

In this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design speaks with Michael Goodman, founder and head of licensing at the MLGPC Licensing Agency.

Goodman is an expert in prospecting new intellectual properties (IP) with undeniable mass-market appeal. Through MLGPC, he has identified, sold, and licensed IP to industry leaders such as Spin Master, Nelvana, Super7, Saban Brands, Funko, Goliath Games, Scholastic, and many more.

Albritton discusses with Goodman his early days in the industry and the process of bringing back the classic Monchhichi property. The duo also looks at how vintage brands continue to fuel the retro trend that connects across multiple generations and the prospects for the future from He-Man and the Masters of the Universe, G.I. Joe, and beyond. Additionally, Goodman offers behind-the-scenes insight on several new viral brands — such as Fugglers and WerePups — that he has been involved with.

Part of the Adventure Media and Events Podcast Network, the “Power Kid Podcast” presents in-depth interviews and conversations with some of the biggest names and rising stars in the toy, game, and family entertainment industries.

The Adventure Media and Events Podcast Network is now available through all of your favorite streaming services, including Anchor, Spotify, Apple Podcasts, Google Podcasts, and more.

Adventure Media and Events (AM&E) is the publisher of the Toy Book, the Toy Insider, and the Pop Insider. Composed of an editorial team with more than 75 years of combined experience in the toy and entertainment industries, AM&E publications provide consumers, press, and trade audiences with the latest news and updates on all things play and pop culture.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

Michael Goodman Talks Licensing on ‘Power Kid Podcast’

About the author

James Zahn