Moose Toys, the company behind Beast Lab, has partnered with WWE to release Heroes of Goo Jit Zu (HGJZ) action figures inspired by four WWE stars.

The figures are squishy and feature different gooey fillings and textures. Kids can stretch them up to three times their size and then watch the action figures return to their original form. This summer, kids ages 4 and up can play with HGJZ figures of John Cena, Rey Mysterio, Roman Reigns, and “The American Nightmare” Cody Rhodes. The new, mess-free figures will resemble the WWE stars.

The WWE-themed figures will have the same stretchy properties as current HGJZ products. | Source: Moose Toys

Currently, Moose Toys offers HGJZ figures inspired by several franchises. Kids can collect stretchy action figures resembling characters from the worlds of Sonic, Marvel, Teenage Mutant Ninja Turtles, Jurassic World, Ghostbusters, and more.

“As Moose Toys continues to aggressively expand its licensing program by tapping into pop culture, we presented WWE with a new way for kids to engage with their favorite WWE Superstars in a way that is true to their characters and, at the same time, authentically Moose,” says Hollie Holmes, Vice President of Global Franchising, Moose Toys.

The collection will be available in August. To view Moose Toys’ current HGJZ collections, visit moosetoys.com.

About the author

Samantha Connell

Samantha Connell

Samantha is an Assistant Editor for The Toy Book, The Pop Insider, and The Toy Insider. She loves to write, craft, watch Pride and Prejudice, and play with her adorable dog, Willow. She is a Ravenclaw, Star Wars fan (prequels included), and Clemson alumna. She also thinks that she is the favorite aunt.

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