Old World Christmas is adding to its blown glass ornament portfolio with new licensing partnerships.
The newest additions to Old World Christmas’ offerings include ornaments inspired by The Beach Boys, Pink Floyd, The Who, Pabst Blue Ribbon, and The Elf on the Shelf. Each new partner will have its own line of hand-painted and hand-glittered ornaments, set to release next year.
Whether it’s the concert you saw, the toy your child played with that year, or the music that brought family together, memories are being captured through our ornaments. Continuing to add to our licensing portfolio allows us to continue to bring those memories to life so that people have the best Christmas tree every year.
There will be eight ornaments highlighting The Beach Boys, The Who, and Pink Floyd and their music. The Polaroid ornaments will be designed to invoke the nostalgia of vintage Polaroid cameras. New ornaments inspired by popular beer brands include Pabst Blue Ribbon, Schlitz, Old Milwaukee, and more. Finally, The Lumisella Company’s The Elf on the Shelf brand will be featured with two ornaments celebrating its popular Christmas tradition.
Old World Christmas is no stranger to licensing. Toy industry titan Hasbro has partnered with the company for ornaments featuring Candy Land, Hungry Hungry Hippos, Lincoln Logs, Littlest Pet Shop, Potato Heads, and other brands. Other existing licensing partnerships include Frito Lay, Dungeons & Dragons, Tetris, and more.
The new ornaments will be available on the Old World Christmas online store as well as in retail locations across the U.S. next year.
