Playview Brands has chosen ChizSix Marketing & Media as its Agency of Record.
Citing ChizSix’s industry expertise and experience with notable brands, Playview made the selection as it looks to expand its vision and its array of brands, which currently includes NERF, Minecraft, and the upcoming service MyHeroMail.
“The ability to partner with a company of seasoned toy executives whose vision matches our creative aspirations will always be a dream. Playview Brands has an exciting catalog, and we can’t wait to help amplify the joy we know their product will bring.”
As Playview seeks to expand with new licenses and brands this year, ChizSix will help unveil what’s coming next for the toy brand.
“Together, we’ll be able to bring quality entertainment to family’s homes to change the way they see play,” says Andrew Sparkes, Senior Vice President and General Manager at Playview.
The partnership comes just a few months after The Toy Foundation, Rainbow Studios, and Schylling also selected ChizSix as their Agency of Record.
