PMI Kids’ World is making its second appearance at Toy Fair in New York this year.

The Israel-based toy company will be displaying new toys from multiple brands, including Pudgy Penguins, physical toys based on digital collectibles; Piñata Smashlings, a collection of toys that unlocks in-game content on Roblox set to launch this fall; The Creature Cases, playsets, action figures, and plush set to come out next year; Sonic Prime, surprise toys and plush based off of the original Netflix series; and more. 

“We are so excited to be a part of the return of the New York Toy Fair, especially after a successful year at PMI,” says Boaz Dekel, CEO and Founder for PMI Kids’ World. “We are always looking for new top trending [intellectual properties] IPs, and are set on creating innovative ways to bring them to consumers’ hands.”

PMI Kids’ World will also show off licensed toys from Booksy, Paw Patrol, Miraculous, Gang Beasts, Brawl Stars, Matchify, and Spellbound. PMI Kids’ World will be at Booth No. 1147 at Toy Fair in New York from Sept. 30-Oct. 3.

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.

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