Entertainment One (eOne) continues to ink new deals for Ricky Zoom.
Following the addition of new territories last week, eOne revealed that the new preschool series will debut in the UK on Nick Jr. beginning Oct. 5. Next May, the series will also be seen on Channel 5’s Milkshake! programming block.
“The UK is an integral part of the international rollout of Ricky Zoom,” says eOne’s Monica Candiani, executive vice president of international content sales, family & brands. “Nick Jr. and Milkshake! have been our partners for 15 years with Peppa Pig and 10 years of Ben & Holly’s Little Kingdom and have a strong reputation for delivering top-tier programming in this crucial market. These new broadcast partnerships reflect our commitment to reaching audiences on the very best platforms and we’re confident that the show’s themes of vehicles, adventure and teamwork will resonate strongly with British preschoolers.”
eOne will present Ricky Zoom at Brand Licensing Europe (BLE) next month. TOMY is the current global master toy partner for the first wave of products expected to hit retail next year. The series is already off to a big start on Nickelodeon in the U.S. and has been a focal point in Hasbro’s recent acquisition of eOne.