Alex Brands, creators of the educational Scientific Explorer STEM products, announced its new collaboration with kid science genius Brielle Milla. 8-year-old Milla is best known for her scientific experiments and facts, often seen on The Ellen DeGeneres Show.
A new Brielle-iant Science line will include three new, engaging activity kits for kids ages 8 and up this fall. The range will include Mr. Bones Anatomy, Mr. Brain Neuroscience, and Science of Dogs themes. Each kit includes instructions and supplies for a variety of hands-on scientific activities, including building a skeleton from snap-together pieces, creating an optic nerve experiment, and assembling a model of a dog’s anatomy with squishy organs.
Through its multi-year licensing deal, the Brielle-iant Science range is expected to grow with additional products.
Alex Brands will showcase its product range in booth No. 2235 at Toy Fair New York, taking place from Feb. 22-25 at the Jacob K. Javits Convention Center.
Click here to view the Toy Book’s full coverage of Toy Fair New York.
