They may be older, but tweens still know about the power of play.
It may look a little different to younger kids, but tweens still enjoy exploring, learning, and playing with collectibles, games, and merch. Retailers can expand their product lineup with trendy items featuring popular brands like Netflix’s KPop Demon Hunters, My Little Pony, and Care Bears.
Keep scrolling to find 13 of the hottest toys that’ll be on every tween’s wishlist.
MY LITTLE PONY X LOUNGEFLY COLLECTION
Equestrian style always shines bright with mini backpacks, crossbody bags, and wallets inspired by the magical world of Hasbro’s My Little Pony.
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LEGO PEN PAL GEL PEN & BUILDING TOY BOTANICAL YELLOW
Blending note-taking and brick-themed fun, this smooth gel pen features playful pops of yellow on two built-in 1×4 LEGO plates.
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NEEDOH NICE CREAM CONE
This 3.5-inch sensory toy resembles a mini ice cream cone. Kids can squish and stretch a yellow cone with a blue, orange, or pink swirled top.
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BARBIE CHEMISTRY ACTIVITY LAB
Tweens can join Barbie in the world of STEM by conducting 20 different chemistry experiments, such as creating glowing worms, fizzing reactions, glow-in-the-dark chalk, purple slime, and more.
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YAGOBUGI
In this fast-paced card game inspired by The Sims, players speak Simlish phrases and match them with others to earn Simoleons. Designed for 3-6 players.
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LAMATAMA SERIES 1 INDIVIDUAL BLIND BOX
LamaTama figures answer yes-or-no questions with nods or head shakes, turning blind-box collecting into an electronic fortune-telling play experience. Series 2 is also available.
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BEADLINGS
Tweens can create 24 itty-bitty designs for charm bracelets, key chains, and accessories using more than 3,500 seed beads in nine different colors.
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NERF X BASEBALL LIFESTYLE 101 COLLECTION
Sporty apparel and accessories embrace NERF styles with bold graphics and silhouettes that channel the adrenaline of a foam-blasting battle.
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MONOPOLY KPOP DEMON HUNTERS
Do it for the fans in the Monopoly: KPop Demon Hunters Edition game. Players can imagine putting their star power to the test as they rehearse at iconic venues to prepare for their big performance. Win awards and win over fans all while hunting demons. The player with the most fans at the end of the game wins. This board…
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SCRAMBOOZLE! NUMBER JUMBLE
Players will jumble the numbers and turn the puzzle to solve a variety of challenges that’ll test their spatial reasoning, logic, and critical thinking skills.
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SQUISHY BIG DILL PICKLE
This sand-filled Big Dill squishy serves up a crunchy-looking, refreshing fidget feel made for hands-on sensory play.
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KPOP DEMON HUNTERS X KAYOU TRADING CARDS
Fans can show collectors how it’s done, done, done by collecting trading cards inspired by Netflix’s KPop Demon Hunters. The Energy Edition has eight cards per booster pack and features 11 rarities. The Classic Edition features five cards per booster pack, with eight rarities.Â
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CHEER BEAR YOUTH ONESIE COSTUME
Cheer Bear brings cozy costume play to tweens with a plush hooded onesie, relaxed fit, and signature rainbow belly badge for Halloween or everyday dress-up.
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Stay on the Pulse of Play!
A version of this feature first appeared in The Toy Book‘s 2026 Specialty Toys & Gifts Issue. Read the full issue here!
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